How To Create Content on Instagram

Instagram Insights

How To Create Content on Instagram

In order to create high-quality Instagram content, you need an action plan and strategy in place for planning, shooting, editing, and posting your content.

Step 1: Plan

Plan a day either Saturday or Sunday to sit down and plan your content for the week. Before you start, you should ask yourself these two questions:

What type of content aligns with your brand? And what does your audience want to see?

Being able to pinpoint the who, what and why about your Instagram brand is a really important step for planning out your content. Finding your brand niche and really dedicating your efforts to just that niche will pay off. Listening to what your audience wants to see is super powerful.

Step 2: Shooting or Finding Instagram Content Photos & Editing

Start by planning a day to get pictures done or have someone take photos of you. You don’t have to have a fancy DSLR camera in order to take high-quality photos.

If you look at some of the most successful accounts on Instagram, you’ll notice they have all one thing in common, regardless of what industry they’ree in. They all have a strong Instagram aesthetic that they stick to!

Having once consistent look really is key to helping your audience know about your brand and overall aesthetic. A new viewer can make up their mind about your content in just 3 seconds, so if you want to leave a good first impression, building a consistent look and feel across all your photos will really help.

Step 3: Caption

The main objective of your caption needs to be creating a connection. Focus on telling a story. Instead of only sharing your work, share bits, and pieces that will make people like you and feel more connected to your work.

If you need any help creating content on Instagram please feel free to reach out to me.

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